Content That Connects.

Ads That Convert.

Results You Can Scale.

Authentic UGC + Strategic Media Buying for Brands That Refuse to Plateau

Reaching your revenue summit takes more than beautiful content. It takes strategy, precision, and someone who knows the terrain.

I create conversion-focused travel, fitness, and wellness content rooted in real experience and run data-backed campaigns optimized for lower acquisition costs, maximum ROAS, and scalable growth without compromising what makes your brand special.

Your Content Looks Great. So Why Isn't Revenue Rolling In?

If you’re spending thousands on ads while your customer acquisition costs keep rising, you’re not alone.


Engagement looks decent. Traffic is coming in. But revenue isn’t keeping pace.

That disconnect is the real problem.

Most brands don’t need more content. They need content and media buying working together as one system, built to drive efficient growth, not just surface-level performance.

I don’t just create UGC and walk away. I develop attention-grabbing assets, then actively manage campaigns with a clear focus on lowering acquisition costs, improving overall efficiency, and making sure growth is actually sustainable.

Ad platforms have automated most of the bidding.


What still separates average results from strong performance is creative strategy and hands-on account management.

That’s where I come in.

What Working with Me Looks Like

I'm not interested in handing you a pile of videos with no strategy behind them. Every piece I create is strategically researched, intentionally scripted, and designed to perform across organic and paid channels. Because if your content isn't driving revenue, it's just burning your budget.

When you work with me, you get assets built for results and campaigns managed with the precision your brand deserves. I'm vested in every account I take on, which means you'll never wonder if your ads are just running on autopilot while your budget drains.


Services

Strategic UGC Creation & Conversion Strategy

Scroll-stopping content for travel, fitness, and wellness brands built using proven conversion frameworks and attention-quality principles. I handle concept development, trend analysis, scripting, and platform-native formatting so every asset is designed to capture attention, hold it, and drive action from the first impression.

Full-Funnel Media Buying & Campaign Execution

Active campaign management across Meta and TikTok with no autopilot. I run structured creative testing, analyze thumbstop rate, hold rate, and CTR, and make ongoing, data-informed adjustments to reduce acquisition costs and improve overall performance as campaigns scale.

Attribution, Tracking & Performance Reporting

Clean data is non-negotiable. I ensure your tracking infrastructure is set up correctly so you can see what's actually driving revenue. You get clear, transparent reporting on the metrics that matter, not vanity numbers, so decisions are based on reality, not guesswork.

Why Strategic UGC + Expert Media Buying Is Your Competitive Edge

Higher Attention Quality

UGC-style content captures real viewer attention in the first 3 seconds (thumbstop rate) and keeps them watching.

Lower New Customer Acquisition Costs

Authentic, relatable content reduces ad fatigue, improves CTR, and converts cold traffic more efficiently than traditional brand ads.

Sustainable Growth Economics

UGC generates 5x higher engagement and conversion rates than branded content, but only when it's paired with disciplined media buying. I optimize for customers who generate strong returns, not just low acquisition costs, ensuring your UGC advantages translates into sustainable growth.

True Marketing Efficiency

By tracking your Marketing Efficiency Ratio (MER), I measure how your paid media creates a halo effect across all channels, so you understand the full impact of every dollar spent.

Active, Not Autopilot Management

Adjustments are made to bids, creatives, and audience targeting based on what's actually working. You get consistent, proactive optimization from someone invested in your long-term results, not a freelancer who disappears when your account needs attention most.

Ready to start climbing?

The path to profitable growth looks different for every brand. Let's talk about your needs and chart the route that actually gets you there.


Combining a marketer's precision with a creator's instinct to turn attention into revenue.

Contact

+1 410.708.8707

Florida, USA

erin@eclarecreates.com

p.s. - Your Bonus!

When you work with me, you're not only partnering with a Certified Media Buyer, Email Marketer, and AI Automation Expert, you're also tapping into a network of industry-leading UGC and marketing experts...

giving your brand cutting-edge strategies that most creators simply don't have access to.

All rights reserved. 2025